jn logo

jn logo

jn logo

project

project

project

2024

2024

2024

year

year

year

logo design

logo design

logo design

category

category

category

janosch nowack

janosch nowack

janosch nowack

designed for

designed for

designed for

Mockup of a business card featuring the JN logo, with sketches in the background, teasing the creative process and final design of ‘JN Logo.’
Mockup of a business card featuring the JN logo, with sketches in the background, teasing the creative process and final design of ‘JN Logo.’

about the project

about the project

about the project

The logo for Janosch Nowack is more than just a stylized monogram—it is a visual identity that reflects his artistic signature. As an illustrator with a deep fascination for Arabic and African cultures, Janosch integrates these inspirations into his work. His illustrations are often digital, but the starting point is almost always analog—featuring fine, clean lines that highlight his preference for sketch-like aesthetics. This duality between digital precision and analog spontaneity is also evident in the logo. The fine lines represent his attention to detail and the delicate nature of his sketches, while bolder elements symbolize stability and a confident artistic vision. The combination of serif elements and smooth curves reflects his ability to merge traditional and modern styles seamlessly.

The logo for Janosch Nowack is more than just a stylized monogram—it is a visual identity that reflects his artistic signature. As an illustrator with a deep fascination for Arabic and African cultures, Janosch integrates these inspirations into his work. His illustrations are often digital, but the starting point is almost always analog—featuring fine, clean lines that highlight his preference for sketch-like aesthetics. This duality between digital precision and analog spontaneity is also evident in the logo. The fine lines represent his attention to detail and the delicate nature of his sketches, while bolder elements symbolize stability and a confident artistic vision. The combination of serif elements and smooth curves reflects his ability to merge traditional and modern styles seamlessly.

The logo for Janosch Nowack is more than just a stylized monogram—it is a visual identity that reflects his artistic signature. As an illustrator with a deep fascination for Arabic and African cultures, Janosch integrates these inspirations into his work. His illustrations are often digital, but the starting point is almost always analog—featuring fine, clean lines that highlight his preference for sketch-like aesthetics. This duality between digital precision and analog spontaneity is also evident in the logo. The fine lines represent his attention to detail and the delicate nature of his sketches, while bolder elements symbolize stability and a confident artistic vision. The combination of serif elements and smooth curves reflects his ability to merge traditional and modern styles seamlessly.

The logo for Janosch Nowack is more than just a stylized monogram—it is a visual identity that reflects his artistic signature. As an illustrator with a deep fascination for Arabic and African cultures, Janosch integrates these inspirations into his work. His illustrations are often digital, but the starting point is almost always analog—featuring fine, clean lines that highlight his preference for sketch-like aesthetics. This duality between digital precision and analog spontaneity is also evident in the logo. The fine lines represent his attention to detail and the delicate nature of his sketches, while bolder elements symbolize stability and a confident artistic vision. The combination of serif elements and smooth curves reflects his ability to merge traditional and modern styles seamlessly.

Sketches by Janosch Nowack, serving as a background element and contrast for the logo.
Sketches by Janosch Nowack, serving as a background element and contrast for the logo.
Sketches by Janosch Nowack, serving as a background element and contrast for the logo.
Sketches by Janosch Nowack, serving as a background element and contrast for the logo.
Sketches by Janosch Nowack, serving as a background element and contrast for the logo.

from initial sketches to the final design

from initial sketches to the final design

from initial sketches to the final design

from initial sketches to the final design

from initial sketches to the final design

The design process began with various hand-drawn sketches, exploring different ways to combine the initials “J” and “N” as it was clear Janosch wants a letter based logo. Several calligraphic and typographic approaches were tested to find a balance between elegance and clarity. As the process evolved, a unique combination emerged—one that references traditional lettering while maintaining a modern, minimalist aesthetic. The final design blends geometric structures with fluid shapes, representing both precision and artistic freedom.

The design process began with various hand-drawn sketches, exploring different ways to combine the initials “J” and “N” as it was clear Janosch wants a letter based logo. Several calligraphic and typographic approaches were tested to find a balance between elegance and clarity. As the process evolved, a unique combination emerged—one that references traditional lettering while maintaining a modern, minimalist aesthetic. The final design blends geometric structures with fluid shapes, representing both precision and artistic freedom.

The design process began with various hand-drawn sketches, exploring different ways to combine the initials “J” and “N” as it was clear Janosch wants a letter based logo. Several calligraphic and typographic approaches were tested to find a balance between elegance and clarity. As the process evolved, a unique combination emerged—one that references traditional lettering while maintaining a modern, minimalist aesthetic. The final design blends geometric structures with fluid shapes, representing both precision and artistic freedom.

The design process began with various hand-drawn sketches, exploring different ways to combine the initials “J” and “N” as it was clear Janosch wants a letter based logo. Several calligraphic and typographic approaches were tested to find a balance between elegance and clarity. As the process evolved, a unique combination emerged—one that references traditional lettering while maintaining a modern, minimalist aesthetic. The final design blends geometric structures with fluid shapes, representing both precision and artistic freedom.

The design process began with various hand-drawn sketches, exploring different ways to combine the initials “J” and “N” as it was clear Janosch wants a letter based logo. Several calligraphic and typographic approaches were tested to find a balance between elegance and clarity. As the process evolved, a unique combination emerged—one that references traditional lettering while maintaining a modern, minimalist aesthetic. The final design blends geometric structures with fluid shapes, representing both precision and artistic freedom.

JN logo displayed in both white on black and black on white, showcasing contrasting color variants.
JN logo displayed in both white on black and black on white, showcasing contrasting color variants.
JN logo displayed in both white on black and black on white, showcasing contrasting color variants.
Exploration of alternative logo variations, showcasing different contrast combinations.
Exploration of alternative logo variations, showcasing different contrast combinations.
Exploration of alternative logo variations, showcasing different contrast combinations.
Early sketches and development process of the JN logo, visualizing its evolution.
Early sketches and development process of the JN logo, visualizing its evolution.
Early sketches and development process of the JN logo, visualizing its evolution.
Final iteration of the JN logo, inspired by a crescent-shaped sketch by Janosch Nowack, exploring a different design approach.
Final iteration of the JN logo, inspired by a crescent-shaped sketch by Janosch Nowack, exploring a different design approach.
Final iteration of the JN logo, inspired by a crescent-shaped sketch by Janosch Nowack, exploring a different design approach.

symbolism and cultural references

symbolism and cultural references

symbolism and cultural references

symbolism and cultural references

symbolism and cultural references

The “J” in the logo is not just a letter—it takes on the form of a crescent, introducing multiple layers of meaning:

The “J” in the logo is not just a letter—it takes on the form of a crescent, introducing multiple layers of meaning:

The “J” in the logo is not just a letter—it takes on the form of a crescent, introducing multiple layers of meaning:

The “J” in the logo is not just a letter—it takes on the form of a crescent, introducing multiple layers of meaning:

The “J” in the logo is not just a letter—it takes on the form of a crescent, introducing multiple layers of meaning:

1. Personal Artistic Signature: The “J” is inspired by one of Janosch’s sketches, directly linking the logo to his creative process.

1. Personal Artistic Signature: The “J” is inspired by one of Janosch’s sketches, directly linking the logo to his creative process.

1. Personal Artistic Signature: The “J” is inspired by one of Janosch’s sketches, directly linking the logo to his creative process.

1. Personal Artistic Signature: The “J” is inspired by one of Janosch’s sketches, directly linking the logo to his creative process.

1. Personal Artistic Signature: The “J” is inspired by one of Janosch’s sketches, directly linking the logo to his creative process.

2. Arabic Calligraphy Influence: The curved lines echo the beauty of Arabic script, one of Janosch’s artistic inspirations.

2. Arabic Calligraphy Influence: The curved lines echo the beauty of Arabic script, one of Janosch’s artistic inspirations.

2. Arabic Calligraphy Influence: The curved lines echo the beauty of Arabic script, one of Janosch’s artistic inspirations.

2. Arabic Calligraphy Influence: The curved lines echo the beauty of Arabic script, one of Janosch’s artistic inspirations.

2. Arabic Calligraphy Influence: The curved lines echo the beauty of Arabic script, one of Janosch’s artistic inspirations.

3. The Compass as a Guide: The horizontal line in the logo resembles a compass cross, symbolizing orientation—a metaphor for Janosch’s cultural curiosity and artistic exploration.

3. The Compass as a Guide: The horizontal line in the logo resembles a compass cross, symbolizing orientation—a metaphor for Janosch’s cultural curiosity and artistic exploration.

3. The Compass as a Guide: The horizontal line in the logo resembles a compass cross, symbolizing orientation—a metaphor for Janosch’s cultural curiosity and artistic exploration.

3. The Compass as a Guide: The horizontal line in the logo resembles a compass cross, symbolizing orientation—a metaphor for Janosch’s cultural curiosity and artistic exploration.

3. The Compass as a Guide: The horizontal line in the logo resembles a compass cross, symbolizing orientation—a metaphor for Janosch’s cultural curiosity and artistic exploration.

4. The Crescent as a Cultural Element: In many cultures, especially in the Arab world, the crescent represents growth, transformation, and the cyclical nature of the creative process.

4. The Crescent as a Cultural Element: In many cultures, especially in the Arab world, the crescent represents growth, transformation, and the cyclical nature of the creative process.

4. The Crescent as a Cultural Element: In many cultures, especially in the Arab world, the crescent represents growth, transformation, and the cyclical nature of the creative process.

4. The Crescent as a Cultural Element: In many cultures, especially in the Arab world, the crescent represents growth, transformation, and the cyclical nature of the creative process.

4. The Crescent as a Cultural Element: In many cultures, especially in the Arab world, the crescent represents growth, transformation, and the cyclical nature of the creative process.

Mockup presentation showcasing the JN logo in various applications, including business cards, letterheads, and books.
Mockup presentation showcasing the JN logo in various applications, including business cards, letterheads, and books.

the logo in context – a visual story

the logo in context – a visual story

the logo in context – a visual story

the logo in context – a visual story

the logo in context – a visual story

The logo is intentionally placed within mockups featuring sketch-like backgrounds derived from Janosch’s notebooks. These faded sketches create a subtle contrast, making the logo stand out while providing context for his work. The restrained color palette of black, white, and gray ensures an elegant and professional appearance. Its application across various mediums—from business cards to notebooks and smartphone displays—demonstrates its flexibility and effectiveness as a recognizable brand mark.

The logo is intentionally placed within mockups featuring sketch-like backgrounds derived from Janosch’s notebooks. These faded sketches create a subtle contrast, making the logo stand out while providing context for his work. The restrained color palette of black, white, and gray ensures an elegant and professional appearance. Its application across various mediums—from business cards to notebooks and smartphone displays—demonstrates its flexibility and effectiveness as a recognizable brand mark.

The logo is intentionally placed within mockups featuring sketch-like backgrounds derived from Janosch’s notebooks. These faded sketches create a subtle contrast, making the logo stand out while providing context for his work. The restrained color palette of black, white, and gray ensures an elegant and professional appearance. Its application across various mediums—from business cards to notebooks and smartphone displays—demonstrates its flexibility and effectiveness as a recognizable brand mark.

The logo is intentionally placed within mockups featuring sketch-like backgrounds derived from Janosch’s notebooks. These faded sketches create a subtle contrast, making the logo stand out while providing context for his work. The restrained color palette of black, white, and gray ensures an elegant and professional appearance. Its application across various mediums—from business cards to notebooks and smartphone displays—demonstrates its flexibility and effectiveness as a recognizable brand mark.

The logo is intentionally placed within mockups featuring sketch-like backgrounds derived from Janosch’s notebooks. These faded sketches create a subtle contrast, making the logo stand out while providing context for his work. The restrained color palette of black, white, and gray ensures an elegant and professional appearance. Its application across various mediums—from business cards to notebooks and smartphone displays—demonstrates its flexibility and effectiveness as a recognizable brand mark.

Janosch Nowack

I was involved early in the creative process, my feedback was taken seriously, and in the end, I quickly received a convincing and satisfying outcome.

project/

jn-logo

Janosch Nowack

I was involved early in the creative process, my feedback was taken seriously, and in the end, I quickly received a convincing and satisfying outcome.

project/

jn-logo

Janosch Nowack

I was involved early in the creative process, my feedback was taken seriously, and in the end, I quickly received a convincing and satisfying outcome.

project/

jn-logo

Janosch Nowack

I was involved early in the creative process, my feedback was taken seriously, and in the end, I quickly received a convincing and satisfying outcome.

project/

jn-logo

Janosch Nowack

I was involved early in the creative process, my feedback was taken seriously, and in the end, I quickly received a convincing and satisfying outcome.

project/

jn-logo

explore some other projects

explore some other projects

explore some other projects

explore some other projects

explore some other projects

explore some other projects